DC College Savings

Seriously Simple to Save

College can be hard, but saving for it doesn't have to be. Making college saving seriously simple was the message behind our rebrand of the District of Columbia's plan.

branding

branding

outdoor

outdoor

digital

digital

design

design

Results.



2 3 4 5 6 7 8 9 0 1 2
5 4 3 2 1 0 9 8 7 6 5
%

rise in overall web traffic.
     
8 9 0 1 2 3 4 5 6 7 8
8 7 6 5 4 3 2 1 0 9 8
%

increase in traffic from digital display.
clay cars logo
liberty mutual logo
starland amusement logo
ascensus logo
monotype logo
Sullivan Tire Logo
flaming-leprechaun logo
metro logo
metro logo
Village Auto Logo
boston-private